The image of a TV-host as one of the main constituents of successful broadcasting
| dc.contributor.author | Abisheva, V.T. | |
| dc.contributor.author | Marshant, V.A. | |
| dc.date.accessioned | 2019-06-04T11:15:31Z | |
| dc.date.available | 2019-06-04T11:15:31Z | |
| dc.date.issued | 2014-03-26 | |
| dc.description.abstract | The article describes the problems of the image of a TV host as the means of attracting audiences resulting the overall success of a program. The relevance of the study determines the modern development of the media scene and evolutionary changes in it which are connected to the recent development in information and communication technologies. In spite of development of alternative means of mass media communication, television is and remains an effective source of information communication. This is due to the role of the journalist, the role of the host takes even greater place. | ru_RU |
| dc.identifier.citation | Abisheva, V.T. The image of a TV-host as one of the main constituents of successful broadcasting / V.T. Abisheva, V.A. Marshant // Қарағанды университетінің хабаршысы. Филология сериясы.=Вестник Карагандинского университета. Серия Филология. – 2014. - № 1. – P. 151-153. | ru_RU |
| dc.identifier.issn | 0142-0843 | |
| dc.identifier.uri | https://rep.buketov.edu.kz//handle/data/6356 | |
| dc.language.iso | en | ru_RU |
| dc.publisher | Ye.A.Buketov Karaganda State University Publishing house | ru_RU |
| dc.relation.ispartofseries | Қарағанды университетінің хабаршысы. Филология сериясы.=Вестник Карагандинского университета. Серия Филология.;№ 1(73)/2014 | |
| dc.subject | image | ru_RU |
| dc.subject | TV-host | ru_RU |
| dc.subject | broadcasting | ru_RU |
| dc.subject | communication technologies | ru_RU |
| dc.subject | mass media communication | ru_RU |
| dc.subject | TV journalist | ru_RU |
| dc.title | The image of a TV-host as one of the main constituents of successful broadcasting | ru_RU |
| dc.title.alternative | Тележүргізушінің имиджі эфирдегі жемісті жұмыстың құрамдас бөлігі ретінде | ru_RU |
| dc.title.alternative | Имидж телеведущего как составляющая успешного эфирного выступления | ru_RU |
| dc.type | Article | ru_RU |